An affiliate platform is the system a programme uses to work with affiliates. On it the affiliate signs up, takes links and promotional materials, tracks clicks, sign ups and deposits and sees the commission calculation. Gambling programmes mostly use ready made platforms built for this vertical, and some run their own system.
What to check in the portal
- whether the report shows players and commission by day, campaign and source (subID);
- whether the programme sends a postback to your tracking system;
- whether the report shows GGR, deductions and NGR separately;
- how invoices and payout history are downloaded.